“Do you want to be articulate and dangerous or vague and useless?
– Jordan Petersen
The ESSENTIAL tool for Th’rive in ’25 is the VOCA Framework or mindset. Make it a daily practice!
VUCA = Volatile, Uncertain, Complex, Ambiguous vs. VOCA = Visionary, Ownership, Creates, Action
Articulation is no longer optional — it is essential! It is the bridge from VUCA to VOCA. Articulation bridges a leader’s intent with their audience’s understanding.
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